Upcoming Events

When Martha presents, her goal is to engage, entertain and educate. Martha has made presentations on a wide variety of topics, from Major Gifts Stewardship to Active Listening to Board Engagement. Recently, she presented in Amsterdam, Auckland, New Zealand, Toronto, Houston, San Diego, Hilton Head, Chicago, and Mexico City.


August 1-2, 2018

Gaylord National Hotel and Conference Center

Recently Published


“The greatest challenge in this digital age, when the average person views 5,000 marketing messages every day, has been to figure out how to keep critical messages in front of these key donors – and keep messaging interesting, inspiring and relevant.”
Are You Ready? | Advancing Philanthropy | Fall 2014 | http://www.nxtbook.com/nxtbooks/afp/ap_2014fall/#/36

“It is because of the collective group assembled here tonight that Hazen is able to commemorate this important milestone. Every accomplishment is a work in progress, growing and evolving into a future that continues to fulfill our clients’ missions and move our services to a higher level.”
Hazen 10th Anniversary Celebration | Newseum, Washington, D.C. | October 2013

“High quality service delivery is always our number one goal.”
The Nonprofit Consulting Playbook: Winning Strategies from 25 Leaders in the Field | June 2013

“Here are some important sample questions to ask your organization’s key stakeholders in a capital campaign feasibility study interview:
(1) What program are you most passionate about?
(2) Why do you give to our organization?
(3) Where does our organization fall on your list of giving priorities?
(4) Are you willing to consider: a multi-year philanthropic pledge? Serving on the campaign cabinet? Opening doors?”
Feasibility Study Best Practices: Interviews and Gift Charts and Case Statements – Oh My! | AFP ICON Presentation | April 2012

“Every organization has its own culture and every person has their own style. When I was a vice president, I managed my development staff and a portfolio with a few hundred donors. Now I manage relationships with each client’s staff, board members and donors. It is extremely rewarding, though the work requires a different mindset.”
Is the Grass Greener Over There? | Advancing Philanthropy | November/December 2011 | http://www.afpnet.org/files/ContentDocuments/51-53%20Your%20Career.pdf

“The feasibility study interview is an extremely powerful engagement, enrichment and stewardship tool.”
The Feasibility Study: It’s All About the Interview | AFP e-Wire | November 1, 2011 | http://www.afpnet.org/ResourceCenter/ArticleDetail.cfm?ItemNumber=6473

“Schumacher serves on the AFP board and chairs the communications and marketing committee. She also serves on the AFP strategic planning and government relations committees.”
Martha H. Schumacher Earns ACFRE | Advancing Philanthropy | May/June 2010 | http://www.nxtbook.com/nxtbooks/afp/ap_20100506/index.php#/58

“During these tough economic times, communication with donors and constituents is even more important than usual. It’s shortsighted and counterintuitive to be cutting your marketing and communications,” says Martha Schumacher, a Washington fundraising consultant. “Even simple things,” she says, “such as keeping a charity’s website updated or putting together a letter to send to current supporters, are critical to reinforcing an organization’s mission.”
Grooming the Messenger | The Chronicle of Philanthropy | May 21, 2009

“Rather than pull back, nonprofits should continue to tell their story and communicate with established donors to gauge their feelings. Even if the donor doesn’t give right now, if you’re not in front of them, someone else may be.”
Unusual Suspect: Consultant Helps Groups Keep Donors Charitable | Washington Business Journal | October 31 – November 6, 2008

“Schumacher’s list of traits for future managers: active listener; sees the big picture and the front-line details simultaneously; excels at relationship building, especially in marrying very different (or difficult) departments; possesses an interpersonal style that adapts to many personality types; and displays a commitment to making their department, organization and themselves stronger.”
The Right Stuff | Washington Business Journal | April 4, 2008

“If you volunteer at a nonprofit and fall in love with the mission, you could end up working there. Develop a network in the field by joining the Association of Fundraising Professionals, consider transferable skills and read up on the nonprofit and fundraising world.”
Versatile, Passionate Fundraisers | The Washington Post | May 6, 2007

“Focus on strategic relationship building and the money will follow.”
Consultant Profile | The Major Gifts Report | February 2008

“You want to keep your association a top-of-mind group for all your donors. Instead of feeling embarrassed about asking for money, share your passion for the cause and tell donors how their gifts can help. Then keep them informed about activities and successes – creating an ongoing awareness that their money is being used productively, and a sense of pride in the venture.”
Make a Date With Major Gifts | Associations Now | November 2008

“Donors are less interested in tchotchkes and much more interested in hearing about their return on investment.”
Donor Recognition: Appropriate Appreciation | Advancing Philanthropy | January/February 2007


Martha writes and is quoted about what’s important to professional fundraisers right now. She has been cited in the Washington Post, Washington Business Journal and Chronicle of Philanthropy. Martha has authored book chapters and articles on trends in major gifts, capital campaigns, board development, nonprofit consulting, and her own volunteer experiences.

  • Time, The Avenger

Advancing Philanthropy I Winter 2016

  • The Nonprofit Consulting Playbook: Winning Strategies from 25 Leaders in the Field

    Charity Channel In the Trenches Series | June 2013

  • Following Up at Year-end: Ask on the Donor’s Timeline and Follow These 4 Useful Tips

    Asking Matters | December 2011

  • Launching a Capital Campaign: ‘Tis Nobler – and More Strategic – to Prioritize Donor Stewardship

    Advancing Philanthropy | January/February 2010

  • Individual Philanthropy

    Center for Nonprofit Advancement Agenda | November/December 2009
    VIEW PDF (page 9) >

  • How’s Your Active Listening?

    Advancing Philanthropy | March/April 2008
    VIEW PDF >

  • Seven Strategies for Building Meaningful Major Donor Relationships

    FundRaising Success | May 29, 2007

  • Why I Keep Coming Back for More

    The Capital Resource | Spring 2008
    VIEW PDF >


Martha serves on the Executive Committee of the Association of Fundraising Professionals (AFP) International Board of Directors. She is AFP International Vice Chair, External Relations, a past AFP/DC president, and she recently chaired the AFP Political Action Committee Board. Martha also serves on the AFP Strategic Planning Oversight, International Development, and Government Relations Committees.

Martha served as the chief advisor and on-air individual giving expert for the Center for Nonprofit Advancement’s programming partnership with DCTV.

“Martha is the consummate fundraiser. By the end of her two-year tenure as AFP PAC Chair, she had led the PAC Board in its successful efforts to double the number of PAC major donors and more than triple the dollar figure raised to support AFP’s critical public policy and advocacy efforts.” Mike Delzotti, AFP PAC Board Chair

Amy is a founding member of Terp Thon, a student-led organization raising funds and awareness for Children’s National Health Systems in Washington, DC. She currently serves on the planning committee for the Terp Thon Alumni Association and has advised several Dance Marathon organizations across the country.

“Amy Butler is one of the hardest working, most organized people I have ever had the pleasure of working with. She went above and beyond on every task given to her. Amy brings an endless supply of energy and dedication to everything that she does. Her hard work planning and managing the day of our operation exceeded my every expectation and was directly responsible for the success of the event.” Matthew Young, UMD Dance Marathon Overall Director, 2009-2010

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